Friday, September 30, 2016
Design:
Principles and elements
(it is for communication not
just art)
What is it
-design elements are the building elements
-the principles of design govern the relationships of the
elements used and organize the composition
-all photos, art and imagery can be broken down into these
building blocks
what are the principles and elements:
Elements
-space(negative too)
-line(different thicknesses)
-color(use different pallets)
-texture(implied)
-shape(natural, abstract and geometrical)
-value(light and dark)
-balance(can be asymmetrical)
Principals
-unity(sense of order)
-variety(repeating elements but with key differences)
-repetition(more is better here)
-harmony(patterns, like unity)
-proximity(using space well)
-proportion(size does matter)
-functionality(why?)
-emphasis(focal point)
Color theory notes
Peter Christy
Color theory:
-primary, secondary, and
tertiary colors are layers of color
-primary mixes into secondary
and secondary into tertiary
-red, blue, green is primary
for computers, yellow instead of green for pigment
-light waves produce color
(roygbiv)
subtractive
- darker when mixed
-pigment colors
additive
-light when mixed
-light generated colors
Color wheel:
-nearly infinite colors
-cool(blue green violet) and
hot (red yellow orange)
Mixing:
-rgb and rby are the light and
pigment ones
Color modes:
-monochrome is one color with
different hues
-grey scale is black and
white
-web safe is rgb
Modifications:
-tints add white
-shades have black
-tones have grey
Color harmony:
-complementary, on the
opposite side of the wheel
-split complementary, moving
a bit left or right from complementary
-analogus, next to each other
-quadrilateral, a squar in
the middle
-tetrahitric, rectangle
-triad, triangle
intensity:
-color changes in relation to
its surroundings
pallets:
-different pallets can convey
mood
association:
-not all colors are
universally seen the same
why color matters:
-it catches attention for
products
-it makes brands recognized
-our moods can be effected
Color notes summary
The 3 primary are red, yellow, and blue (red, blue, green
for light). Secondary colors are two mixed primary colors; examples include
green, purple, and orange. Tertiary colors are secondary colors mixing with
other secondary or primary colors, to make things like teal, maroon, and lime
green. Subtractive colors add up to make black, additive colors add up to
white. Pigments are subtractive while light is additive. Color can affect our
mood like how blue calms us and how red fires us up. It makes things more
recognizable and memorable. Color can shift tones around othercolors depending
on which color it is.
Friday, September 16, 2016
bus stuff
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| restrictive gif |
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| 24 png |
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| 8-128dithered png |
tree stuff
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| restrictive gif |
![]() |
| 24 png |
![]() |
| 8-128 dithered png |
Thursday, September 15, 2016
basically some notes on file stuff
Intro to graphic file formats peter christy
Understanding format choice and image compression
File formats
-all computer documents or files are packaged in different
formats
-the format is based on the origin of the file
-graphic files such as photo, video, and artwork can be
reduced in size
lossy vs lossless
-lossy makes it lose data and image quality but also smaller
-lossless preserves quality but also is bigger
grapic formats
-tif, jpg and gif are the most common
-png is a common web format that has high quality and can be
transparent
-each has its strengths and weaknesses
TIF
-tagged image file format
-common for desktop publishing
-lossless format
-can display in high quality but not safe for the web
JPG
-joint photographers expert group
-lossly format
-created for photos
-can reduce by 10:1 w/o significant side effects
-compression is ajustible
-many types of jpg
over compression
-if files are over compressed, they will lose quality
-some files will mess up your image if it is not compatible
GIF
-graphics interchange format
-best for flat color or even tone
-art and cartoons are great for this
-can change color bit level from 1-8
-reduces images by indexing color from channels from 1-3
-not printer friendly
rgb(red green blue):
formats: jpg, gif, png, sva
cmyk(cyan magenta yellow black):
formats: tiff, pict, bmp, ai, psd
contiguous or noncontigous pixles
-tif and jpg are best for contiguous, blending pixles
-gif is best for sharp not contiguous pixles
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